Welcome to Escape Normal! I believe that life is too short to settle for mediocrity. I believe that everyone has the potential to live an extraordinary life, but that too often, we get stuck in a cycle of routine and complacency.
That’s why I’ve created the Escape Normal credo, a set of six principles I believe can help you unlock your FULL potential.
Each letter in the E.S.C.A.P.E. acronym represents a different aspect of this journey – from evaluating your life and searching for new opportunities, to changing your habits and persevering through obstacles.
I invite you to join me to challenge the status quo and to escape YOUR normal in pursuit of the extraordinary!
The E.S.C.A.P.E. Credo
Evaluate
I believe in examining everything I do with a critical eye. This means constantly evaluating myself, my processes, my systems, and my attitudes to ensure that I am always improving and delivering the best possible experience to my people. I also examine my own biases and assumptions, striving to create a culture of inclusivity and respect.
search
I am always searching for new ideas, new solutions, and new ways of thinking. I encourage those around me to be curious and to explore life beyond their comfort zones. I believe that innovation and progress come from taking risks and trying new things.
change
I understand that change is inevitable and necessary for growth. I am not afraid to challenge the status quo and embrace new opportunities. I believe that by embracing change and being adaptable, I can stay ahead of the curve and continue to provide exceptional value to others.
aspire
I have high aspirations for myself and my brand. I are committed to excellence in everything I do, from lifestyle design to content creation. I strive to be a brand that is known for its innovation, creativity, and commitment to making a positive impact in the world.
persevere
I understand that success is not always easy, and that setbacks and struggles are a natural part of the journey, often edging us back into mediocrity. I believe in persevering through challenges and setbacks, staying committed to my goals and my vision. I remember my WHY so that I can stay resilient and approach obstacles as opportunities for growth.
escape
Ultimately, my goal at Escape Normal is to help my peeps escape the limited views that mediocrity promotes. I believe that by offering common sense advice, wisdom, and resources, I can help people reach new levels of fulfillment, embrace new possibilities, and empower them to get beyond excuses, traps, and whatever else is causing strife in their lives…straight to a place with unlimited possibilities, absolute freedom, and true gratification.
More DEETS
EVALUATE
Action: Take time to reflect on where you are in your life right now, what kind of actions and decisions you make, question your beliefs, and ask yourself how you can improve and grow.
Result: By regularly examining yourself, you can identify areas for improvement and become more self-aware, leading to a more productive, happyful, and fulfilling life.
“The unexamined life is not worth living.” – Socrates
SEARCH
Action: Seek out new ideas, perspectives, and experiences, and be open to learning from others.
Result: By seeking out new ideas and experiences, you can broaden your perspective and gain insights that can help you solve problems and make better decisions.
“Discovery consists not in seeking new lands, but in seeing with new eyes.” – Marcel Proust
CHANGE
Action: Embrace change as an opportunity for growth and innovation, and be willing to adapt to new circumstances. In other words, STOP resisting change.
Result: By embracing change and being adaptable, you can stay ahead of the curve and remain relevant in a rapidly evolving world, leading to greater success and growth.
“The only constant in life is change.” – Heraclitus
ASPIRE
Action: Set ambitious goals for yourself and your team, and work consistently towards achieving them.
Result: By setting ambitious goals and working towards achieving them, you can experience a sense of purpose and fulfillment, as well as the satisfaction of making progress towards a meaningful objective.
“All our dreams can come true, if we have the courage to pursue them.” – Walt Disney
PERSEVERE
Action: Stay committed to your goals even in the face of setbacks, and maintain a positive attitude and mindset.
Result: By staying committed to your goals and maintaining a positive attitude, you can overcome obstacles and setbacks, and ultimately achieve greater success and satisfaction.
“Success is not final, failure is not fatal: it is the courage to continue that counts.” – Winston Churchill
ESCAPE
Action: Encourage yourself and others to break out of routines and comfort zones, and embrace new experiences and possibilities.
Result: By embracing new experiences and possibilities, you can break out of routines and comfort zones, leading to greater creativity, innovation, and personal growth.
“Life is either a daring adventure or nothing at all.” – Helen Keller
